Bottle Labelling

Design Brief

This project involved creating an elegant label, bottle and promotional material for Anais Absinthe. Required features included the tagline provided and the creation of a unique design element for the “A” and “S” letters in Anais Absinthe.

Design Process

To incorporate the two Anais letters from the brief, I designed them to each have a devil tale that would coil around the other below the brand name. This forms a halo above the cherub face that I drew. I designed a baroque filigree around the outside of the label and my bottle shape was inspired by an ancient Greek amphora, which was commonly used to contain alcohol.